Sunday, June 17, 2012

Local Music Networks


As an artist you might have it all, great music, fun personality, relatable and immensely talented. If a major record label gave you a shot you know your artistry package will make you an overnight success. You're doing everything you need to do locally to get recognized such as performing in local showcases and open mic's, in the hopes that someone whom works in the music industry will discover you. Although this is a good start for artists, many of them do not know that making it in the industry is going to require more effort than performing in local shows. 

So you want to be a star? Then you must master the art of getting yourself out there. Performing locally is a good place to get acquainted and experience performing live but it won't necessarily win you the recording contract with a record label. Artists need to expand and gain the right exposure by constantly being in tune with music industry professionals. This means that artists need to know what industry scouts are looking for, learn where they are networking to find talent, and being prepared to seize the perfect opportunity. Unfortunately for many this is a hard task because there are not that many organizations that host events on a regular basis and that are extremely effective on reaching the right individuals. 

Recognizing the need for this in the entertainment industry website www.themusicbusinessnetwork.com aspires to connect aspiring artists, students, established music professionals and engineers through their website and official hosted events in the New York City area. President and Founder Kathryn Sano describes the purpose of her site "The Music Business Network is dedicated to connecting industry professionals, students, and musicians with the services that they need in order to succeed professionally. The Network acts as an intermediary between members. It facilitates the connection between individuals who are in need of services to network members who supply the services they need. The goals of the network are: to provide networking opportunities (through its events)."(Sano 2012 MBN). Sano's cite is what emerging artists in the music industry need to support successful careers, her events offer good networking opportunities for industry professionals to discover talent and for artists to meet people that may help music projects.

Sano's Music Business Network is an asset for artists in the New York area trying to get their foot in the door. I would recommend artists to start getting themselves out there at events that will be a direct networking genius for their careers.


2012. Sano K.The Music Business Network. Retrieved from www.themusicbusinessnetwork.com June 16, 2012

2012. Image. About Us. Retrieved from www.themusicbusinessnetwork.com. June 16, 2012

Using Websites To Get Discovered


For years as a lover of all music genres and the business of the music industry, I know first hand how hard it is for artists to get their foot in the door. So many negative factors about the industry has left a bad taste in many peoples mouths and since discouraged our talented musicians and business professionals from pursuing their dreams. Making a difference in the music community has always been a lifelong goal for me because I understand how powerful and inspiring the sound of beautiful music can be. I want this blog to serve as a tool for emerging musicians, singers, songwriters and future business moguls as a reference and guide for the starving artist on how to make it in the industry.

Many of us have heard or know of extremely gifted artists with the ability to touch lives through song, but yet they have not been able to land a major recording deal. To yourself you may have wondered this artist has the whole package, quality music, personality and a great image so what is the hold up? The frozen truth is that making it into the music industry has a lot to do with who you know and networking. If this task was an easy one maybe that talented person would have been signed a long time ago. Artist have to grasp that utilizing resources is essential to advancing their career.

In 2007 three business partners understood that breaking into the industry for unknown artist is extremely difficult and wanted to connect those artist to already established music professionals looking for talent. The innovative founders Corey Stanford, Nathaniel Casey and Ronald Harrison created a brilliant idea of a company now known as Blazetrak. Blazetrak serves as the first ever online networking for artist looking to get their music heard by A list celebrities and moguls such as Ruben Studdard, Matthew Knowles, Big boi and John Rich just to name a few. The company guarantees that if an artist submits their music through Blazetrak to the person of their choice, that within 30 days they will receive a personal video message from the music industry professional giving the artist valuable feedback and direct exposure.  http://vimeo.com/20583755 Although this idea is brilliant it also comes with a hefty price, Blazetrak translates the price into credits with one credit averaging 25 dollars a pop. However, it is a great opportunity for artists that have quality material but no direction.  Blazetrak works! visit the website at  www.blazetrak.com.

 Reference
 About Blazetrak/Blazetrak. Retrieved from http://Blazetrak.com/howitworks_overview.php. June 16, 2012.